Pricing strategy
Understand how your prices compare with your costs and priorities. Identify where adjustments deserve a closer look.
- Product and category pricing reviews
- Price-change scenarios
- Discount and promotion analysis
INDEPENDENT PRICING & ANALYTICS CONSULTING
Know your numbers.
Grow your profit.
Turn sales data into better pricing decisions, stronger margins, and reporting you can actually use.
For owners and teams ready to make more informed decisions.
THE MARGIN PICTUREIllustrative example
Small changes.
Meaningful impact.
$20,000additional annual gross profit
$1M annual sales · 2 percentage-point improvementScenario only. Outcomes depend on your business.
EXPERIENCE ACROSS COMPLEX RETAIL BUSINESSES
WalmartLowe’s7-Eleven
Professional background; no affiliation or endorsement of this independent practice.01 / EXPERTISE
Clarity where
it counts.
Focused support for the decisions that shape your revenue, margin, and day-to-day operations.
Profitability analysis
See which products contribute to gross profit and where low margins or rising costs need attention.
- Product-level margin analysis
- Sales mix and cost-impact reviews
- Prioritized action plans
Reporting & analytics
Replace scattered spreadsheets with practical tools that make business performance easier to understand.
- Excel reporting and trackers
- Power BI and Tableau dashboards
- Repeatable reporting workflows
A CLEAR PLACE TO START
Your Pricing &
Profitability Review.
A focused first engagement to understand your margins and decide what to do next.
Request your reviewINTRODUCTORY PROJECT
$500fixed fee
- Sales, cost, and price review
- Low-margin products and pricing opportunities
- Written findings and recommended actions
- Simple Excel margin tracker
- 30-minute results walkthrough
One location · Up to 100 products
Three business days after complete, usable data is received and scope is confirmed.
$250 upfront · $250 upon delivery
Larger projects and custom reporting are quoted separately.02 / THE APPROACH
From questions
to a practical plan.
You bring the business context. I bring the analysis, recommendations, and tools.
Discuss
A brief introductory conversation to understand your goals and confirm the right scope.
Analyze
Review your sales, costs, and pricing to identify the issues and opportunities in the data.
Recommend
Receive clear findings, prioritized actions, and a walkthrough of the reasoning.
Put it to work
Use your tracker and recommendations to guide decisions. Additional implementation support can be scoped separately.
PUT THE NUMBERS IN PERSPECTIVE
What could a margin
improvement mean?
Explore the gross profit impact of a change in margin, assuming sales stay constant.
Illustrative additional annual gross profit
This is scenario math, not a forecast. It excludes changes in sales volume, overhead, implementation costs, and taxes.03 / YOUR CONSULTANT
Corporate experience.
Personal attention.
Christopher Walker
Pricing & Profitability Consultant · Irving, Texas
I bring experience in pricing and revenue management at Walmart, Lowe’s, and 7-Eleven to independent projects for business owners and teams.
My focus is straightforward: understand the business, make the numbers useful, and deliver recommendations you can act on.
Cornell University
B.S., Applied Economics & ManagementAnalytics toolkit
Excel · SQL · Power BI · Tableau
B.S., Applied Economics & ManagementAnalytics toolkit
Excel · SQL · Power BI · Tableau
LET’S TALK BUSINESS
Start with
a conversation.
Tell me what you’re working on and where you need clarity. We’ll discuss scope, available data, and the right next step.
Based in Irving, TexasRemote consulting engagementsProject scope agreed before work begins